DIDSBURY GIN

Entrepreneurs Liam Manton and Mark Smallwood launched their small-batch spirit in 2017 and now count luxury department stores Harvey Nichols and Selfridges and our venues at New World Trading venues among their stockists.

Didsbury Gin is a citrus take on a classic London Dry Gin - but born and bred in Manchester

Hand-crafted in eco-friendly copper in batches of 100 bottles, the flavours of Didsbury Gin are inspired by the plants and flowers from the botanical gardens of Fletcher Moss & Parsonage, which were given to the village of Didsbury by Alderman Fletcher Moss. Combining a blend of botanicals, fresh grapefruit, orange, lime and lemon peels, underpinned by British roots and aromas - the collections include:

• Original (700ml & 200ml) - A clean, crisp and zesty gin is perfect for sipping with tonic and is a versatile spirit for cocktails.
• Raspberry & Elderflower (700ml & 200ml) - Uses the base of the original gin, along with macerating fresh raspberries over a period of 6 weeks and a subtle elderflower finish.

Last year, Matt and Liam also launched a limited edition Christmas Gin, which unsurprisingly sold out in a day! This year the duo plan to develop more exciting flavoured gins, and we can’t wait!

Didsbury gin is known for using a combination of fresh peels, which leads to the flavour profile and enhances the overall distillation process by releasing more fragrant essential oils from the ingredients. Fuelled by a passion for Manchester, a shared sense of humour and a love of gin - this is what makes Didsbury Gin unique.

“It was created by gin drinkers for gin drinkers. To be shared with love.”

DIDSBURY GIN-MAKERS MEET THE DRAGONS

This Sunday, Didsbury Gin founders Liam Manton and Mark Smallwood will appear on BBC Two's Dragon’s Den, bidding for investment in the Dragon’s Lair. This is the next step for the budding Manchester-based company who are seeking investment to scale up quickly and become a leading runner in the gin industry.

Will they end up charming the dragons with their unique gin, or return to Didsbury empty handed? Tune in to BBC Two on Sunday 13th January at 8pm to find out...

SIP DIDSBURY GIN AT OURS

Can’t wait to try Didsbury Gin? You’re in luck! Last year, New World Trading partnered with Didsbury Gin and added it to our drinks menu and all New World venues

Ask for Didsbury Gin and our bartenders will serve it as recommended by Didsbury Gin; with lemon thyme and grapefruit zest to enhance the variety of fresh citrus flavours and subtle herbaceous notes of the gin.

MY NEW WORLD GIN MEMBERSHIP

Throughout January, every registered My New World app member can benefit from our Gin Membership, with access to exclusive pricing on our gins* - including Didsbury Gin.

Normally £9.50, a perfect serve of Gin & Tonic will be £6.50 with a Gin Membership - simply by presenting your ‘My New World’ app to your server or bartender.

To access exclusive pricing, simply download and register My New World for free to enjoy your Gin Membership throughout January! Not only this, you’ll earn loyalty credit back on everything you spend with us, along with more surprises and rewards throughout the year at venues across New World.

*exclusive pricing only applies to a selection of gins, served as a double with London Essence tonic water.

Find out more about My New World Gin Membership and beat the January Blues with Botanicals…